May 02 2021
To the average consumer, coffee is coffee. As long as it ends up in your client’s cup, that’s all you need to worry about, right? Not quite. When it comes time to stock your coffee shop, how do you make sure you’re choosing the best fit for your buyers and their lifestyles? Here are some of the differences between whole bean and pre-ground coffee and how to choose which kind is best for you and your business.
What is Whole Bean Coffee?
When you purchase whole bean coffee, you’re buying the coffee beans in their entirety.
- Grinding your own whole bean selections at home means the grounds can be fitted to your specific method of brewing. For example, using a french press properly requires the grounds to be coarse, where making espresso asks for a fine grind. When your customer is in control of how their grounds come out, the world is their oyster.
- The intricacies of preparing whole bean coffee appeal to those customers who have the time, money and knowledge to invest in their coffee making process. If your client base includes people of this nature, whole bean coffee is a good idea.
- The flavor of whole bean coffee is pronounced and riddled with subtle complexities that make it a favorite among many. If your customers revere the experience of pure black coffee, stocking whole bean options gets a green light.
What is Ground Coffee?
Ground coffee is pre-ground by the roasters or wholesalers, arriving at your doorstep in grinds of requested sizes.
- When working with coffee beans that are pre-ground, the risk of brewing a bitter batch is significantly lower than it is when grinding the beans yourself. The flavor is more consistent, as each of the beans were ground at the same time and in the same way.
- Ground coffee is made with the average consumer in mind. Where whole beans require the use of a grinder and time to perfect, ground coffee can be made in minutes with minimal effort. Found on the shelves of every supermarket and convenience store, ground beans are the easy choice when it comes to stocking a large variety of coffee flavors and saving time.
- At Java Bean Plus, we do not charge a higher price to grind your coffee beans. Whether you purchase them whole or at a specific grind level, the baseline price will remain the same.
Ground Coffee or Whole Bean Coffee: Is One of them Better?
In short, not at all! When making the choice between whole beans and pre-ground coffee, the decision is completely reliant on your specific business and tastes. Java Bean Plus is proud to offer the highest quality wholesale bulk coffee beans, roasted coffee and bulk green coffee beans with a commitment to customer service and satisfaction.